
Concept Project
Spreading the Word
Spreading the Word
Independent brand and web concept for a literacy nonprofit.
Independent brand and web concept for a literacy nonprofit.
Year
2025
Year
2025
Year
2025
Project Type
Independent Concept
Project Type
Independent Concept
Project Type
Independent Concept
Industry
Shopping Mall
Industry
Shopping Mall
Industry
Shopping Mall
Project Duration
3 weeks
Project Duration
3 weeks
Project Duration
3 weeks
Concept Brief
A self-initiated communication study for an organization expanding access to books and literacy support.

Creative Objective
Clarify the mission, organize impact stories, and make participation paths easier to understand.


Design Direction
Combine an approachable grassroots voice with a more focused information structure and modern visual system.

What Was Explored
Brand direction, message hierarchy, story modules, volunteer and support pathways, and a flexible content framework.
Latest Projects

Concept Project
Spreading the Word
Spreading the Word
Independent brand and web concept for a literacy nonprofit.
Independent brand and web concept for a literacy nonprofit.
Year
2025
Year
2025
Year
2025
Project Type
Independent Concept
Project Type
Independent Concept
Project Type
Independent Concept
Industry
Shopping Mall
Industry
Shopping Mall
Industry
Shopping Mall
Project Duration
3 weeks
Project Duration
3 weeks
Project Duration
3 weeks
Concept Brief
A self-initiated communication study for an organization expanding access to books and literacy support.

Creative Objective
Clarify the mission, organize impact stories, and make participation paths easier to understand.


Design Direction
Combine an approachable grassroots voice with a more focused information structure and modern visual system.

What Was Explored
Brand direction, message hierarchy, story modules, volunteer and support pathways, and a flexible content framework.
Latest Projects

Concept Project
Spreading the Word
Spreading the Word
Independent brand and web concept for a literacy nonprofit.
Independent brand and web concept for a literacy nonprofit.
Year
2025
Year
2025
Year
2025
Project Type
Independent Concept
Project Type
Independent Concept
Project Type
Independent Concept
Industry
Shopping Mall
Industry
Shopping Mall
Industry
Shopping Mall
Project Duration
3 weeks
Project Duration
3 weeks
Project Duration
3 weeks
Concept Brief
A self-initiated communication study for an organization expanding access to books and literacy support.

Creative Objective
Clarify the mission, organize impact stories, and make participation paths easier to understand.


Design Direction
Combine an approachable grassroots voice with a more focused information structure and modern visual system.

What Was Explored
Brand direction, message hierarchy, story modules, volunteer and support pathways, and a flexible content framework.


